Antigua Spring Line Blends Fashion and Function

Posted By: sawtrey February 12, 2017

The Antigua Group’s new Men’s Performance Collection for Spring 2017 calls for a wardrobe makeover.

The new collection offers the technology of today’s fabrics with the updated use of colors to create some memorable offerings.

“As this new performance collection sits alongside comparisons to styles of previous decades, a picture wouldn’t do it justice – there’s a need to touch, feel, wear and play it, to truly get a sense of its inherent value,” says Sean Gregg, Antigua’s Vice President of Product Development and Marketing Support.

The bright primary color offering for ’17 has shifted from last season’s on-the-nose primaries to now being a rich weight of color leaning off center of the classic primary colors, while still maintaining a clean bright hue. The color names Cajun, Cabana, Cypress, Mulberry, Marmalade, Harbor and Pineapple represent the distinct saturation of these new bright colors.

Reflecting on current trends, Antigua’s effectively assimilated color onto color this season. Instead of pitting the neutrality of black, white and grey accents against bright shades that typically allows the latter to be in the forefront of any style, Antigua juxtaposed a primary color against another primary — bringing a truly fresh aspect to the Spring performance fashion color direction this season. Cabana royal is set against Cypress green. Harbor navy offsets Pineapple yellow. Taupe appropriately distinguishes Cajun red. Mulberry embraces Light Cabana blue, and Marmalade orange nostalgically pairs with neutral shades.

This season’s presentation begins with an undated translation on a classic. Antigua has deconstructed – and then reconstructed — pique by creating a specific combination of a yarn filament count in a denier, and then combining the finished fiber along with a distinct spandex size and count to create the perfect pique fabric. We call it Perfected Pique. The fabric developed exclusively by Antigua for its 2017 performance collection is one of the most comfortably classic polos to date. These styles are must-haves this season.
Antigua’s number one-selling shirt to date is its Pique Xtra-Lite that’s offered in 30-plus colors. It’s a beautiful pique fabric made into a well-constructed garment and is utilized by the licensed, corporate and golf divisions alike as a go-to piece for every league, event and corporate application. While the Pique Xtra-Lite is a hard-working functional staple, Antigua’s newly developed Perfected Pique is the luxury counterpart.
A selected offering of styles were created to represent this enhanced pique fabric. StyleEndure demonstrates the class of styling that this new fabric elicits. This soft, fine pique is offered in this season’s full-color palette and is simply styled with understated details that include a self fabric collar with under-collar edge stitching and a reverse hem cuff. With the simplicity of styling and drape of the spandex embellished fabric, it exudes elegance.

About the Author

sawtrey
Hello and Welcome to The Georgia Golfer I'm Stan Awtrey, the writer and administrator for this site. I love to watch and play, although my 19 handicap index would indicate that I'm better at watching. I've played more than 200 different courses over the years, including Augusta National (twice).